A disease education initiative proactively calling on transplant physicians to tee-up unsolicited discussions on Belacept? Whats next a call plan tied to performance goals! Who do you think your fooling Astellas?
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MSL's arethe sales reps of today! They have targets and proactively enage customers to gain access and share off label information. They even have a call reporting system to keep notes.
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Its here! Number of calls entered into sapphire system for tracking of ROI.