anonymous
Guest
anonymous
Guest
when I make a call to a doctor I only talk about my savings card. I never discuss efficacy or my drugs indications. Why? Because I have the worst drug in the class and the only way I can sucker a doc into writing my drug is to tell him/her the patient can get it for free. I spend the rest of the day showing pharm techs how to back door approval for my drug on the savings card. How long can thus model sustain itself by giving away the product for nothing?