DePuy Trauma

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Anonymous said:
How does Depuy trauma suck. The seem to have some good plates and nails.
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I'll tell you. Having good plates and nails doesn't mean shit if surgeons do not have access to them. Depuy will not make the proper investment to truly fund a trauma line. They treat inventory turns the same as ortho recon, when it's a completely different sales cycle and approach. This is why synthes wins, and can charge more in the process.
 


















Anonymous said:
can anyone else shed some light on depuy trauma
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what do you want to know? They have the best distal radius plate on the market, which they had to buy the company to get it; they launched the Versanail platform without having a troch nail which caused the whole launch to still be incomplete for hospital conversions; they launch their ALPS stuff and charge too high of a premium to compete w Synthes; as mentioned above, they do a poor job of allowing reps to put the stuff on the shelf for an adequate amt of time, which results in management pulling it do to lack of turns. Oh, and they dont have an external fixator.
 


















DePuy does have an external fixator.
Its the ACE-Fischer hybrid.

Anonymous said:
what do you want to know? They have the best distal radius plate on the market, which they had to buy the company to get it; they launched the Versanail platform without having a troch nail which caused the whole launch to still be incomplete for hospital conversions; they launch their ALPS stuff and charge too high of a premium to compete w Synthes; as mentioned above, they do a poor job of allowing reps to put the stuff on the shelf for an adequate amt of time, which results in management pulling it do to lack of turns. Oh, and they dont have an external fixator.
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Work for DePuy spine and truly got tired of the borderline r***** ortho reps yapping about how they were "getting the Synthes trauma line" after the acquisition was announced and now I hear the DePuy trauma has been yanked from the distributors. True? If it is, it's the funniest thing I've heard in a while. Might want to keep your pie-hole shut until decisions are officially announced next time.
 






Anonymous said:
Work for DePuy spine and truly got tired of the borderline r***** ortho reps yapping about how they were "getting the Synthes trauma line" after the acquisition was announced and now I hear the DePuy trauma has been yanked from the distributors. True? If it is, it's the funniest thing I've heard in a while. Might want to keep your pie-hole shut until decisions are officially announced next time.
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i agree, same thing happened when JnJ was going to buy S&N, the Mitek guys were celebrating in the endzone before it became official.....how's that working out for ya now guys????
 






Anonymous said:
Work for DePuy spine and truly got tired of the borderline r***** ortho reps yapping about how they were "getting the Synthes trauma line" after the acquisition was announced and now I hear the DePuy trauma has been yanked from the distributors. True? If it is, it's the funniest thing I've heard in a while. Might want to keep your pie-hole shut until decisions are officially announced next time.
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That's hilarious. Depuy Trauma has what, 3% market share domestically. Synthese has 65%. Of course they will yank it from the Synthese reps and give it to Depuy. If you sell Depuy trauma, don't buy any green bananas.
 












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