Time for a reality check. This has been a tough year so far. Keep in mind this is on the heels of the best year in the history of Davol. A lot of inflated histories (40k stocking orders), coupled with new competitive threats (secure strap). In addition, even though it's a down year, you are still cashing bigger checks than your competitors.
Today we received updated launch dates on Echo. It is very soon. We have several other new Sepra based technologies that have done well so far. We all know Echo is lights out for COV and JnJ. Let the competitors post all they want. We know what we have and they are scared. Every surgeon that sees this thing wants to try it. Every surgeon that tries it wants to switch. This truly is a game changer.
Again, let our competitors say what they want..." it doesnt work"..."its training wheels"...whatever. The most skilled, experienced MDs in my turf want it. Let them fight tooth and nail for each tacker they sell. Meanwhile we are getting stocking orders after one case....its that good.