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Im thinking of making a career change - Going to ATI to get training for the CS position. What do you think is the future of the field? Am I throwing $25,000 down the drain? IS CRM a dying field? There seem to have been a lot of layoffs 2012. Is this true?
 






Anonymous said:
Im thinking of making a career change - Going to ATI to get training for the CS position. What do you think is the future of the field? Am I throwing $25,000 down the drain? IS CRM a dying field? There seem to have been a lot of layoffs 2012. Is this true?
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Although the days of the Big Money are over, I think that being in CRM ensures a higher than average salary. The lifestyle (high stress, pager bound) is not for everybody, and is especially hard on spouses and kids...but all that is part of the game.

Is ATI worth it? I know for some folks its the only way to break in to CRM, so that may justify the expense. Just understand that the layoffs you mentioned mean there are a lot of certified former reps out there looking to get the same job you are after. That being said, they may be damaged goods in the eyes of the manager and you will definitely be cheaper to hire than a veteran.

Are you open to markets outside of the US? There are big opportunities in places like the Far East and South America, for example...if I were getting started I would have my eye set on some of those places.

I would be interested to hear what ATI is telling prospects. The future of CRM is anyone's guess, but I suspect they are either glossing over that or presenting their version of the Truth.
 






Although ATI gives you a good start it is no supplement for on the job training. I would aim not to start with BIO. They're training department is weak, mainly designed to teach their own algorithms to well seasoned reps. Meaning teaching old dogs old technology. It's a risk certainly in this market. But aim higher than Biotronik, it's where old reps go to leverage friendships to make make higher commission and money for their implanting buddies for a few years before they retire. The big 3 have the capability and volume you meed to teach a green rep.
 






Anonymous said:
Although ATI gives you a good start it is no supplement for on the job training. I would aim not to start with BIO. They're training department is weak, mainly designed to teach their own algorithms to well seasoned reps. Meaning teaching old dogs old technology. It's a risk certainly in this market. But aim higher than Biotronik, it's where old reps go to leverage friendships to make make higher commission and money for their implanting buddies for a few years before they retire. The big 3 have the capability and volume you meed to teach a green rep.
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This guy makes some good points despite the obvious slander levelled toward Biotronik. The best point he makes is the importance of a consistent implant volume being crucial in a new reps development. So, take a look at the territory you are considering and be concerned if the company you are interviewing with is not number one or two in terms of volume.
 






Anonymous said:
This guy makes some good points despite the obvious slander levelled toward Biotronik. The best point he makes is the importance of a consistent implant volume being crucial in a new reps development. So, take a look at the territory you are considering and be concerned if the company you are interviewing with is not number one or two in terms of volume.
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Slander is something that is false. I've seen the training first hand. They are not capable of teaching green reps CRM. Sorry. That's a fact. At least the big 3 have in the past done this, meaning when we were growing as an industry and taking people from the car lot to an IBHRE certified rep. How many "home grown" CCDS does Biotronik have? Any reps certified there, were trained at the big 3. I would bet less than 10 people were brought up in BIO are certified and reality is more like 4. Just saying. How is that one rep you have for the Dakotas who doesn't implant? How about the 2 reps for the whole state of Minnesota? How are those skills? Reps that haven't seen a Bi v go in, in 5 years? How about the reps in a city like Chicago who get a pacemaker here and there? How is their knowledge of youre delivery tools? Can the even tell you how to flush them? They guys in ST. Louis may be good for pacers but how many have the IBHRE. So on top of making a point that Bio isn't a good place to get your feet wet and trained well, I've made the point that old useless reps go there to die with their old useless implanting cardiologists. Let's look at major teaching institutions. How many are implanting you're devices? Not many.
 






Anonymous said:
Slander is something that is false. I've seen the training first hand. They are not capable of teaching green reps CRM. Sorry. That's a fact. At least the big 3 have in the past done this, meaning when we were growing as an industry and taking people from the car lot to an IBHRE certified rep. How many "home grown" CCDS does Biotronik have? Any reps certified there, were trained at the big 3. I would bet less than 10 people were brought up in BIO are certified and reality is more like 4. Just saying. How is that one rep you have for the Dakotas who doesn't implant? How about the 2 reps for the whole state of Minnesota? How are those skills? Reps that haven't seen a Bi v go in, in 5 years? How about the reps in a city like Chicago who get a pacemaker here and there? How is their knowledge of youre delivery tools? Can the even tell you how to flush them? They guys in ST. Louis may be good for pacers but how many have the IBHRE. So on top of making a point that Bio isn't a good place to get your feet wet and trained well, I've made the point that old useless reps go there to die with their old useless implanting cardiologists. Let's look at major teaching institutions. How many are implanting you're devices? Not many.
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i work for Bio. i've worked for the big 3. points are very valid. get your training at the big 3 IF you want to one day become a sales rep. if you desire is to only be a clinical then I disagree. do your research on the Bio rep that you may work for. if he or she has high sales volume (anything over 1 million) then there will be plenty to do in his/her territory while the rep is out front growing.

if your desire is to be a sales rep with the big 3 , good luck. it ain't gonna happen. they are going to train you well and pay you peanuts to be pseudo slaves and drink the cool aid. most that are with the big 3 couldn't sell their way out of a lunch box at a McDonald's. many of the big 3 are on guaranteed incomes paid by their employer and heavily rely on brand and changeouts for their business model.

i've seen guys come into Bio as novice clinicals and they are doing fine. it is only when they venture the conversation of becoming a sales rep that the shit hits the fan. the market is too capped right now to nudge business from the big 3 without a game changer product.

just being candid.
 












Companies that do EP mapping are hiring like crazy from ATI and Prep MD. why? talent in the labs has already gone to industry so the companies are going to ATI types to hire. I was told one cpmany hired 15ish or so in the last few classes

They are even adding to their EP oferrings course wise as they know CRM is a dying biz from an educational perspective.

EP is much better, No call and the business is growing rapidly
 


















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