Anonymous
Guest
Anonymous
Guest
In the event that you are a sales representative or manager that helped launch Namenda, could you kindly help. I am a business school grad student doing a paper on great pharma launches - and I am planning to include Namenda (btw - congrats!) Can you help me by sharing the following: just how many sales people were involved at launch? how many calls per day were typically made? how many physicians were targetted? in your view - why was the launch so effective? did you encounter any significant challenges? Thank you for your honesty and for your help! Again - congrats on what is viewed as a great pharma product launch.