ASH23: Pharma branding, Editas’ high bar and clinical trial diversity

cafead

Administrator
Staff member
  • cafead   Dec 11, 2023 at 11:02: PM
via At the American Society of Hematology’s annual meeting, pharmaceutical branding is inescapable.

Johnson & Johnson’s and GSK’s new logos are splashed across the side of phone charging stations. Sanofi, among others, let attendees know via hand sanitizer stands that it was proud to keep those fingers and palms germ-free.

article source
 

<