An Apple a day helps keep the rep at bay







....and keeps the doctor AWAY!

We are the laughingstock. 'Oh look, there goes the reps that are so incompetent in getting their message across, they are replaced by an iPad!'

Hey doc, wanna play Angry Birds with me?
 






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Hey doc, wanna play Angry Birds with me?

That is by far the best sales pitch originating from any aspect of novartis sales & marketing
I've heard in my 16 years.

In one fell swoop you've surpassed every lame detail snore fest concocted by every brand member etc.. ever conceived.

You should seriously be a VP .