What do these top executive guys and gals really do. They are so far removed from reality it's not even funny. I say have the guts to go into a vacant sales territory for six months and get a reality check of what sales is really like. All this other stuff they talk about is just babble. Nobody is worth that kind of money unless they started and own the company!
Agreed! Executive leadership is over paid and sig. under delivers. Here is a typical boardroom conversation.
CEO: hey guys, I brought you all in to point out the obvious, sales are down since loe lipitor. i have some ideas to turn things around. First, lets sell some assets! We can take the cash and do a stock buy back. We collectively own 10m shares of stock so if we get the price up, I'll make more money.
Second, lets cut R&D! Who needs new products. Expenses go down stock goes up, I make more money
Third, let's cut the sales force! They don't sell worth a shit anyway. Hell they're a liability. But don't cut management, I have some buddies in the field still. I know we'll have 4 Reps per DBM and 4 DBM's per RD, but what the hell. Expenses go down, stock goes up I make more money.
Forth, cut T&E! and increase car expense. Expenses go down stock goes up, I make more money
Fifth, if what little R&D we still engage in develops anything make it for some rare disease. Wall street is dumb as hell. As long as we say a new drug was approved our stock will go up and I'll make money
sixth, over estimate and over project all new drug sales. We can blame the sales force when they miss. Makes it easier to iniatiate my third idea. Stock may go down, but we'll put my second idea in place to distract people
Lastly, from this day forth, we will have two 7% avg. price increases per year.