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reputation
AstraZeneca, Pfizer Top 2023 Pharma List for Invention and Innovation
AstraZeneca, Pfizer Top 2023 Pharma List for Invention and Innovation
BioSpace
reputation
AstraZeneca
Pfizer
innovation
IDEA Pharma
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Price cuts lead to feel-good effects for pharma industry
Price cuts lead to feel-good effects for pharma industry
Medical Marketing and Media
pharma industry
drug pricing
insulin
reputation
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Pharma reputation drops to pre-pandemic normal, with Pfizer and Moderna falling in the ranks
Pharma reputation drops to pre-pandemic normal, with Pfizer and Moderna falling in the ranks
Medical Marketing and Media
reputation
pandemic
COVID-19
Pfizer
Moderna Therapeutics
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Pfizer tops pharma reputation rankings from autoimmune patients
Pfizer tops pharma reputation rankings from autoimmune patients
Medical Marketing and Media
Pfizer
autoimmune disease
reputation
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Transparency, social change can help pharma regain the public’s trust
Transparency, social change can help pharma regain the public’s trust
Pharmaforum
trust
reputation
transparency
COVID-19
vaccines
pandemic
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COVID vaccines help Pfizer, Moderna reign supreme reputation-wise, but they're a double-edged sword for J&J and AZ
COVID vaccines help Pfizer, Moderna reign supreme reputation-wise, but they're a double-edged sword for J&J and AZ
Fierce Pharma
Pfizer
Moderna Therapeutics
JNJ
AstraZeneca
COVID-19
vaccines
reputation
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Pharma saw huge reputation gains in the last year. It should make sure not to squander them, expert says
Pharma saw huge reputation gains in the last year. It should make sure not to squander them, expert says
Fierce Pharma
pharma industry
reputation
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Roche, Takeda and Pfizer notch top scores among rare disease patient advocacy groups
Roche, Takeda and Pfizer notch top scores among rare disease patient advocacy groups
Fierce Pharma
patients
patient advocacy groups
Roche
Takeda
Pfizer
reputation
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Pharma's reputation drops again. Could it foreshadow a return to the bottom?
Pharma's reputation drops again. Could it foreshadow a return to the bottom?
Fierce Pharma
reputation
pandemic
COVID-19
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From vaccine halo to liability? Reputation tracker says COVID-19 shot makers now dinged for safety, supply issues
From vaccine halo to liability? Reputation tracker says COVID-19 shot makers now dinged for safety, supply issues
Fierce Pharma
vaccines
COVID-19
reputation
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Marketing Is pharma's halo slipping? Industry image continues to slide in latest Harris Poll
Marketing Is pharma's halo slipping? Industry image continues to slide in latest Harris Poll
Fierce Pharma
pharma industry
reputation
Harris Poll
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American skeptics fuel ongoing pharma 'trust deficit' despite pandemic gains, research finds
American skeptics fuel ongoing pharma 'trust deficit' despite pandemic gains, research finds
Fierce Pharma
pandemic
COVID-19
public trust
reputation
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Pharma industry's reputation hits plateau amid spike in vaccine hesitancy
Pharma industry's reputation hits plateau amid spike in vaccine hesitancy
Fierce Pharma
reputation
pharma industry
vaccines
pandemic
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Pharma's pandemic reputation gains score a 'most-improved' medal in annual ranking
Pharma's pandemic reputation gains score a 'most-improved' medal in annual ranking
Fierce Pharma
reputation
pharma industry
Sanofi
Novo Nordisk
Roche
Eli Lilly
Bristol Myers Squibb
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Pharma's reputation rehab: A whopping two-thirds of Americans now offer a thumbs-up, Harris Poll finds
Pharma's reputation rehab: A whopping two-thirds of Americans now offer a thumbs-up, Harris Poll finds
Fierce Pharma
pharma industry
reputation
pandemic
COVID-19
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Expect more pharma corporate campaigns in 2021 as the industry leverages its COVID-19 halo
Expect more pharma corporate campaigns in 2021 as the industry leverages its COVID-19 halo
Fierce Pharma
pandemic
pharma industry
COVID-19
reputation
DTC advertising
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Pfizer rides reputation wave after unveiling positive vaccine data: Harris Poll
Pfizer rides reputation wave after unveiling positive vaccine data: Harris Poll
Fierce Pharma
Pfizer
reputation
vaccines
COVID-19
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Ogilvy Health's global CEO looks to help pharma reassess corporate branding amid pandemic
Ogilvy Health's global CEO looks to help pharma reassess corporate branding amid pandemic
Fierce Pharma
Ogilvy Health
digital marketing
branding
reputation
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Can Pharma Win Back America?
Can Pharma Win Back America?
BioSpace
pharma industry
reputation
trust
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J&J, Pfizer comms chiefs talk vaccine pledge, politics, inequality and getting to a 'better normal'
J&J, Pfizer comms chiefs talk vaccine pledge, politics, inequality and getting to a 'better normal'
Fierce Pharma
JNJ
Pfizer
vaccines
politics
reputation
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