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Thank
you for your interest in advertising on cafepharma.com.
Cafepharma.com
is a website by pharmaceutical reps, for pharmaceutical reps,
with news, research links, message boards, articles, and more.
We currently receive approximately 6,000,000 page views per
month (18,000 + unique visitors per day on weekdays), with
daily traffic from behind the firewalls of most major and
smaller pharmaceutical and biotech companies. In addition,
we have a strong base of pharmaceutical job seekers and industry
investors.
Visitors
to our site view an average of 19 pages per visit, with the
most popular areas being our front page (with a hand-selected
newsfeed updated 7 days per week), the message boards, and
the classifieds.
An
ongoing voluntary demographic survey of our site visitors
shows the demographic attractiveness of our users:
- 94%
have at least an undergraduate degree
- 38%
have some graduate work or a graduate degree
- 48%
have an annual hh income of $100K or more
- 56%
male, 42% female
- 30%
are 25-34 years old
- 35%
are 35-44 years old
In
addition, the survey indicated that 51% had bookmarked our
site, 18% visit on a daily basis, and 26% visit several times
a week.
We
currently have several advertising opportunities on cafepharma.com:
Banner
ads:
Banner
ads are sold by impressions, with one impression counted every
time an ad is loaded. Cost is $10 CPM for specific locations,
and $7 CPM for run of site. Minimum buy is 10,000 impressions.
Bulk discounts are available. For example, if you purchased
50,000 impressions to run on the front page only, the total
cost would be $500 (50,000/1000 = 50 lots of 1000 impressions,
at the cost of $10 per 1000 = 50 X $10 = $500).
Text
ads:
You may
purchase self-serve text ads on our front page and our message
board pages. Please click
here for more information on our text ad service.
Static
Front Page Ads:
A limited
number of static front page ads are also available. These
ads will be shown each and every time the front page loads
during the buy period (instead of rotating like banner ads).
Discounts are given for quantity purchases:
per month:
$1800
per quarter:
$5100 ($1700 monthly cost)
Message
Board Sponsorship: (NEW AD SPACE AVAILABLE)
Our message board sponsors will each have a 125 x 125
pixel ad on the left-hand side of the message boards above
the Google ads. The sponsorship ads are static and will show
each and every time a message board page is loaded. They are
an excellent value since our message boards receive in excess
of 5.5 million pageviews per month. This works out to an approximate
CPM of $2.18. At this time, message board sponsorships will
be limited to two slots, and each will receive equal time
in the top slot.
per month:
$12,000
Front
Page Newsfeed Sponsorship:
Our front
page newsfeed sponsorship is currently available. Advertisers
receive a line of copy and a link, in a "sponsored by"
format, directly under the heading of our newsfeed. This newsfeed
is updated 7 days per week. Discounts are given for quantity
purchases:
per month:
$500
per quarter: $1200 ($400 monthly cost)
All
rates are gross and commissionable to recognized advertising
agencies. Rates are subject to change without notice. All
advertising must be paid for in advance, unless prior arrangements
are made.
We
can also work with you to develop other advertising solutions.
Please let us know if you would like an account rep to call
you.
For
further information or to place an ad, please send e-mail
to:
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