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<p>[QUOTE="Anonymous, post: 3817975"]I had the priviledge of launching Zofran which truly was an innovative, great product that vastly improved the quality of life for cancer patients that really needed it. Having said that, I became emabarresed by the way that we marketed the product. We were always pushing docs to increase the dose and give it to patients that really didn't need it just to make our quotas. We started off with a high price for the injection and then went to charging a King's ransom for the pills that never really worked for cancer patients. Zofran 4mg at about $20 a dose was reasonable for post op N & V, however, hospital pharmacists tried to clamp down on that because of generic phenergan. So there is plenty of blame to go around on this discussion. Still, Zofran was a great product in its day.[/QUOTE]</p><p><br /></p>
[QUOTE="Anonymous, post: 3817975"]I had the priviledge of launching Zofran which truly was an innovative, great product that vastly improved the quality of life for cancer patients that really needed it. Having said that, I became emabarresed by the way that we marketed the product. We were always pushing docs to increase the dose and give it to patients that really didn't need it just to make our quotas. We started off with a high price for the injection and then went to charging a King's ransom for the pills that never really worked for cancer patients. Zofran 4mg at about $20 a dose was reasonable for post op N & V, however, hospital pharmacists tried to clamp down on that because of generic phenergan. So there is plenty of blame to go around on this discussion. Still, Zofran was a great product in its day.[/QUOTE]
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Cafepharma Message Boards | Pharma Sales, Device Sales, Lab Sales
Home
Forums
>
Pharma/Biotech Companies
>
GlaxoSmithKline
>
Why is Zofran so expensive?
>
Cafepharma Message Boards | Pharma Sales, Device Sales, Lab Sales
Home
Forums
>
Pharma/Biotech Companies
>
GlaxoSmithKline
>
Why is Zofran so expensive?
>