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<p>[QUOTE="Anonymous, post: 1240721"]I have "checked the box" and done enough dinner programs to avoid scrutiny, and I am more convinced then ever that these programs are useless. I spend days delivering invitations , and following up in person trying to get RSVPS. The dinner program arrives, 12 RSVPs , and what happens? I get maybe two nurses, and a lab tech that are each 200lbs. plus feeding at the trough , while a MD or nurse delivers our awful slide set on Abraxane to folks who can't do a thing about what drug is used in their clinic. These dinner programs are old time marketing tactics that are now useless, many of my MDs say flat out there personal time at home is much more important than the 3 or 4 dinner programs they get offered each week to attend. Get off these old tactics and look at online learning on demand programs, where people who are truly interested can go at their leisure and get the desired information disseminated to them. The days I waste running around trying to get attendance to these dinners takes away from my Abraxane selling time. Let's get off the herd mentality and come up with something different, is anyone in marketing listening?[/QUOTE]</p><p><br /></p>
[QUOTE="Anonymous, post: 1240721"]I have "checked the box" and done enough dinner programs to avoid scrutiny, and I am more convinced then ever that these programs are useless. I spend days delivering invitations , and following up in person trying to get RSVPS. The dinner program arrives, 12 RSVPs , and what happens? I get maybe two nurses, and a lab tech that are each 200lbs. plus feeding at the trough , while a MD or nurse delivers our awful slide set on Abraxane to folks who can't do a thing about what drug is used in their clinic. These dinner programs are old time marketing tactics that are now useless, many of my MDs say flat out there personal time at home is much more important than the 3 or 4 dinner programs they get offered each week to attend. Get off these old tactics and look at online learning on demand programs, where people who are truly interested can go at their leisure and get the desired information disseminated to them. The days I waste running around trying to get attendance to these dinners takes away from my Abraxane selling time. Let's get off the herd mentality and come up with something different, is anyone in marketing listening?[/QUOTE]
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Cafepharma Message Boards | Pharma Sales, Device Sales, Lab Sales
Home
Forums
>
Lost Civilizations
>
Abraxis Oncology
>
P4 Dinner Programs a waste of money!
>
Cafepharma Message Boards | Pharma Sales, Device Sales, Lab Sales
Home
Forums
>
Lost Civilizations
>
Abraxis Oncology
>
P4 Dinner Programs a waste of money!
>