Dirk--Get over yourself, and learn to spell. 1) You think Empire makes a difference in the US and it's business future? I can't stop laughing 2) It's "role", noto "roll". You are a caricature. For over a century, The United States has been the entrepreneurial and optimistic beacon for the world. As global challenges and turbulence emerge, challenging America’s role in the world, it is important for Empire to play a pivotal roll in keeping our guiding light bright throughout this next century.