Cardinals new wound care solutions group? Innovative therapies takeover

There is NO car for the CAH wound care clinical support folks. Or are you interviewing to sell the Neg Pressure devices? Don't take the job if offered. Leadership in the Med Segment is woefully inept and people are looking to get out. I am currently interviewing as I have lost all trust in CAH (you know our leaders are lying when you see their lips moving). You'll probably spend more time managing the CAH pack business in the OR than actually doing and advising wound care trials, if you are in the consulting role. If sales, it will be even worse. Don't believe the lies they are telling you. And yes, the boys at the top of the Med Segment, DC and MK, are dunderheads that are ruining this segment of CAH.

 

How soon before our NPWT and advanced wound care dressing segments are deleted from our portfolio? Anyone spending much time on these products? Or even making any sales? Poorly managed products like these will soon be tossed in the dumpster. Wonder who'll get the blame for this cluster fu*k?

 

NPWT may have succeeded if Cardinal was more organized. This is the most disorganized company I have ever worked for. They couldn't even get a long term care division off the ground. The margins are almost triple in the LTC market, and most of the products crossover from the hospital market. Tell me that shouldn't be a lay up.

 

Remember the NPWT device called PICO? Reps were trained to sell this piece of shit partnering with smith and Nephew. What a frigging disaster that was! Who got pink slips at CAH for thinking PICO was anything more than a waste of money? Old timers told me the AA batteries in the PICO devices were a helluva lot better than the crappy AA CAH batteries. At least there was a silver lining re PICO: the batteries!

The current NPWT devices we're responsible for are quite good except that the dummies in marketing have no idea how to penetrate this market. The clueless reps hired for this division keep leaving in droves, and they leave quickly. A year or 2 from now Sved and ITI will have gone the way of PICO and many other disastrous CAH ventures. Ortho and Cordis (including Access Closure) lines also stagnant so watch for these products to disappear as well. The Donald (aka DC) has been a real asset to CAH, especially the spike in turnover since he arrived from J&J. We train reps very well at CAH with many of them soon winding up with our competitors. How soon, too, before all can discard their Sales Challenger books? Another dubious quick fix of the moment not working. Returned my book to Amazon for a few boxes of Starbucks K cups.. Surely another sales strategy is being concocted in Dublin?

Yours Truly,
Lone Wolf

 

This post is so spot on. Re my sales challenger book I donated it to local church for their
annual rummage/book sale fundraiser.. Never thought to return it to amazon!

 

Why would anyone sell this NPWT? The sales cycle is too long, we have next to zero support & the new Marketing girl is the former Ortho Marketing Director. What does that tell you? It's just a matter of time before they pull the plug on this division or stop paying us on trying to sell this like they did on all the Ortho stuff.

 

Meanwhile ML's Ortho line is seeing growth, and the reps are making money off of it. We are being outpaced in every corner of the market.