New Opdivo Commercial is F*ing Creepy!

How does BMS get away with running such a creepy Opdivo commercial?
"A chance to live longer" with people staring up at Opdivo written across the building.
How much longer do these people live?

 

Actually, after watching the commercial, they climb to the top of that building and then jump. So they don't really live that much longer

 

Where is a like button when you need one?
+100

 

I think marketing did an amazing job to get this commercial approved

 

Long enough for the insurance agency to get the bill.

 

Even worse--they have people starring up at buildings with giant floating words all over them while mentioning that one of the side effects of Opdivo is hallucinations...

 

Oh, I think that was done on purpose so the patients know what to expect from the Opdivo hallucinations. I think it's a reminder for them that they are on the drug.

 

this commercial has been around for a long time.

 

I just saw this commercial --the people don't even look alive. They look like zombies. So creepy I can't believe that it's on the air.

 

Silly boy. It's a Halloween promo.
BOO!

 

When you are looking at 6 months to live and they can add 3-6 more months, it helps the family with more time.