Now the Travatan Z brand manager. Isn't that the wrong direction up the corporate ladder? I smell something fishy.
It is backwards, but most people go through marketing first before RD. Just checking off another box.
It is unbelievable how ignorant some of this information is. The last one needs a One Flew Over the Kookoo's Nest treatment.
You sir are Delusional. Novartis doesn't require a stop through every department like Alcon once did. When a regional director moves to a position someone gets fresh off of being DM, it could not be more clear he was demoted. And moved to an old ass drug like Travatan Z. How embarassing. They could have at least sent him off to pasture with some BS director job like the SEE RD.
No doubt demotion. Travatan Z? Now that's funny. Let's discuss how this company continues to execute marketing through people who were at one time good reps. Maybe if they hired people with a legit marketing education and background, we would have a creative, competive means of selling these dying products. Allergan blows us away in the marketing department. And no surprise, they report increase in sales repeatedly. While every quarter we hear how we are down yet again.
I think it's fair to say you have very little insight on this one. If you knew the end game you might understand.
